Mobile Evolution

­Pakistan's Warid Telecom has launched a marketing push based about a new youth brand. Glow, the new youth brand of Warid, through its unique features, recognizes the variety of tastes and preferences of the youth - ranging from calling their communities to their choices in how and when they want to communicate.

A separate web and WAP portal by the name of Libab (which means 'Best of the best' in Arabic) has been created to provide free downloads.

Group CCO of Warid Telecom International (WTI) and Project lead for the initiative, Mr. Ali Tahir said: "We have sought to leverage our strengths across our companies to provide our customers with the latest in what our Group has to offer, and to remind the youth of Pakistan that they have a choice and the freedom to communicate on their terms. Through the efforts of our teams, we have launched an innovative product through creative advertising to attract the youth segment of Pakistan,"

Warid Telecom is Pakistan's fourth largest operator in the country. Figures compiled by the Mobile Would analysts shows that the operator ended Q1 '09 with 17.4 million customers.

On the web: Mobile World - Warid Telecom

LAHORE: In a crackdown on those selling mobile phone jammers, Federal Investigation Agency (FIA) officials raided two different places on Hall Road, arrested three accused and seized eight jammers and other sophisticated equipment on Wednesday.

ISLAMABAD (August 06 2009): President Asif Ali Zardari invited Babar Iqbal the world's youngest IT Professional to the Aiwan-e-Sadr on Wednesday and awarded him Rs 5 million for his achievement in grabbing four world records in the fields of computer and information technology. Deputy Speaker National Assembly Faisal Karim Kundi was also present on the occasion.

Wednesday, August 05, 2009 Muhammad Anis Islamabad The National Assembly here on Tuesday hailed the worldwide achievements of the genius cyber kid,

Wednesday, August 05, 2009 Muhammad Anis Islamabad The National Assembly here on Tuesday hailed the worldwide achievements of the genius cyber kid,

Warid Telecom, a subsidiary of UAE-based Abu Dhabi Group, has changed its logo and names of some services to portray a uniform brand image and identity of the Warid Group, says the company.
Telecommunication minister Raziuddin Ahmed Razu and the CEO of Warid Telecom Muneer Farooqui unveiled the new logo Wednesday.
“The change will bring freshness and newness in the Warid Brand and will align us with the rest of the Abu Dhabi Group’s Telecom concerns around the globe,” Farooqui said.

From now on, Warid’s two services – Zem and Zahi – for prepaid and post-paid packages will be simply named as Warid Prepaid and Warid Post-paid.
Warid has bought some 30,000 city bus tickets and will distribute them among commuters on Thursday to mark the occasion.
Addressing the logo unveiling ceremony, Raziuddin Ahmed Razu urged all concerned including private mobile phone companies to extend cooperation in realising the government’s Charter For Change.
He said his government had been working to expand broadband internet facilities to every upazila.
The government has signed a $400 million deal with China for the development of state-run mobile company TeleTalk and Bangladesh Telecommunication Regulatory Commission (BTRC) to establish 3G technology through the Next Generation Network, the minister said.
Muneer Farooqui said Warid currently has 1,750 base stations across Bangladesh and the company have so far invested around $600 million in its telecom service.

Warid has paid over Tk 650 crore as direct and indirect taxes to the national exchequer, he said.
Over 4,000 citizens of Bangladesh have been provided job opportunities through direct and indirect channels. Warid is being connected globally through more than 200 International Roaming Partners across 115 countries.
Warid Telecom launched its commercial operations in Bangladesh on May 10, 2007, with Next Generation Network technology in all 64 districts in the country.